Catalog

Record Details

Catalog Search



Strategic market management  Cover Image Book Book

Strategic market management / David A. Aaker.

Aaker, David A. (Author).

Record details

  • ISBN: 0471415723 (pbk. : alk. paper)
  • Physical Description: xiii, 338 p. ; 23 cm.
  • Edition: 6th ed.
  • Publisher: New York : Wiley, 2001.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Subject: Marketing > Management.
მენეჯმენტი.

Available copies

  • 1 of 1 copy available at United Catalog.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Abonement 2-522571 900000427396 Stacks Available -

Electronic resources


LDR 01212cam a2200277 a 4500
001233895
003GUL
00520200204074553.0
008010404s2001 nyu b 001 0 eng
020 . ‡a0471415723 (pbk. : alk. paper)
0800 . ‡a005
08200. ‡a658.8 ‡221
1001 . ‡aAaker, David A.
24510. ‡aStrategic market management / ‡cDavid A. Aaker.
250 . ‡a6th ed.
260 . ‡aNew York : ‡bWiley, ‡c2001.
300 . ‡axiii, 338 p. ; ‡c23 cm.
504 . ‡aIncludes bibliographical references and index.
650 0. ‡aMarketing ‡xManagement.
65024. ‡aმენეჯმენტი.
85642. ‡3Publisher description ‡uhttp://www.loc.gov/catdir/description/wiley036/2001026190.html
8564 . ‡3Table of Contents only ‡uhttp://www.loc.gov/catdir/toc/onix07/2001026190.html
85642. ‡3Contributor biographical information ‡uhttp://www.loc.gov/catdir/enhancements/fy0612/2001026190-b.html
910 . ‡aმაგდა ჭიკაძე.
901 . ‡a233895 ‡b ‡c233895 ‡tbiblio

Additional Resources